Society, on the whole, has become more connected than ever. In fact, sources like Mashable.com are reporting that by 2013, more people will be using mobile devices to browse the Internet than computers. And why not? Free Wi-Fi is easy to come by these days. Chains like Starbucks and McDonalds, even your local dentist likely offers Wi-Fi now! With the availability of instant connectivity, people are spending more time away from home. What that also means is that we, as consumers, have become…