Brand communication

The use of brand essence wheel is a marketing format created by Bates (1995) for capturing and communicating the conceptual refinements of a brand. From the brand essence wheel business individuals…

Graphic Design, Illustration, Product Design

Why does Apple’s brand mean so much to so many people? How is it that they seem to sell their products almost effortlessly while other manufacturers are constantly clamoring for our attention and we give them no heed? When it comes to innovation, invention is only half of the equation. With every great invention you [...]

Do you have tone? 🫣 Your brand’s ‘tone of voice’ reflects it’s personality — it’s how your business communicates with the world. It’s how your business makes its customers and clients FEEL. ✨ To nail tone of voice, we suggest thinking about your brand’s core values as well as unique identity and even its quirky features. 😆 Are you cheeky and fun, or sleek and polished? Keep your tone consistent everywhere, from Instagram posts to customer emails. A clever and on point tone of voice makes…

Want to create content and stories that will help your brand stand out? Start byidentfying your brand messaging pillars (with real-world examples).

Brand Guideline PowerPoint Presentation PowerPoint Template, #Template, #AD, #Presentation, #PowerPoint, #Guideline, #Brand, #ad

Have you locked in on your brand voice? If you haven't, learn how to craft one that captures your brand's personality and tone.

To be adjusted (draft) The difference between brand identity and brand image Based on Aaker´s definitions ( Source: Building strong brands) Image it is how the brand it is currently percieve…

In this post we look at how to build your brand’s Tone of Voice to assist in communicating with your clients. It will help you understand why you need to consider the goal of each piece of content or communication and what tone of voice and/or voice characteristics would be most appropriate to use.

Creative Marketing Agency on Instagram: "Our team counts with passionate and dedicated creatives who strive to assist responsible businesses in achieving success. We achieve this goal by developing their authenticity and effectively communicating their brand to their target audience. Currently, we are looking for a Business Development/Sales Manager who possesses exceptional communication skills, strategic thinking abilities, and the capacity to establish and maintain strong business…