Team USA Coca-Cola cans. Some smart packaging design for Coca-Cola’s support of the US Olympic Team comes courtesy of studio Turner Duckworth… With stripes alluding to the US flag, and also suggestive of movement, Turner Duckworth’s approach is decidely minimalist in light of the more accentuated approach favoured by the London 2012 branding. Each can features the silhouette of an athlete from the American Olympic and Paralympic teams. 1.
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As the part of its “Tribute to Fashion” charity project, Coca Cola asked some of the best Italian designers to put their stamp on its limited edition bottle, including Moschino, Donatella Versace, Angela Missoni, Alberto Ferreti, Consuelo Castiglioni and Etro, who showcased their creations at the Milano Fashion Centre.
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