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“Weniger, aber besser” — less, but better. Braun Lectron hobby set radio receiver Dieter Rams + Jurgen Greubel 1969

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Would be cool to have design principles hanging up, to remind others of the importance of strategic design thinking.

Would be cool to have design principles hanging up, to remind others of the importance of strategic design thinking.

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Dieter Rams, loudspeaker L2, 1958. Max Braun OHG, Frankfurt. Karl Clauss Dietel and Lutz Rudolph, studio-loudspeaker with amplifier VS 1-32, 1965. HELIRADIO Gerätebau Hempel, Limbach-Oberfrohna. Photo: A. Laurence. Exhibition East and West: DDR / BRD. The International Design Museum Munich and Neues Museum für Kunst und Design in Nuremberg

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Infographic: Ten Principles for Good Design | Design made in Germany: Deiter Rams |

Infographic: Ten Principles for Good Design | Design made in Germany: Deiter Rams |

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Braun vs. Apple / 1960s vs. 2010s / Nothing against Apple, beautiful technology, packed in some good old fashioned design!
von Polarfox

braun vs apple

Braun vs. Apple / 1960s vs. 2010s / Nothing against Apple, beautiful technology, packed in some good old fashioned design!

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Designer Dieter Rams im Gespräch „Braun hat Apple angeregt - ein Kompliment“

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Dieter Rams' "Ten principles for Good Design"

Dieter Rams' "Ten principles for Good Design"

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